As part of my final CFC exam in Interactive Media Design, I was in charge of creating the fictional identity of an app that offers nature walks combined with environmental missions. I designed a gamified user experience, both on the website and the mobile app, to increase engagement and make users feel like they are “playing” while contributing to a good cause. This approach aimed to enhance the app’s attractiveness and encourage active participation through playful interactions and challenges.
As part of my final project in the third year of my apprenticeship, we were tasked with creating an editorial website — our first time doing so using a fully custom-coded WordPress template. I chose to explore the LGBTQ+ subculture and everything that flows from it, focusing on both individual expression and collective identity. I named the project YourWay/OurWay to highlight the beauty of singularity and the power of community. The platform aims to reflect how personal journeys and shared experiences come together to shape diverse subcultures.